GoLightly Kit
Craftsman built and made just for you – that is, so that you can match your dog
✦ Includes crossbody bag, keychain, and FREE change purse! ✦
Build Your Perfect Kit
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Finally, something from RUFFLY that’s meant just for you!
Except, the Accessories For You collection is so that you can match your dog. So, yes, it’s all about your dog – but that’s because making it all about your dog is actually the best thing for you. Here’s why.
Sometimes it can be hard to do what we know is best for us. Like to put away the screen, get off the sofa, and get out to enjoy the world. It shouldn’t be so hard but sometimes it is.
Our dogs can’t be entertained by screens and streaming sites. They need to run and explore – and they can’t go unless we take them.
Sometimes that’s just the nudge we need. And don’t you always come back happier and more satisfied after a walk, run, hike, or stroll? So we do it for them, which means we also get the benefits!
That’s what GoLightly Kit is for.
The GoLightly Kit includes:
✓ Knotted Keychain – 2 designs, 5 colors
✓ Woven Crossbody Bag – 4 patterns
FREE Woven Change Purse – 4 patterns
Keychain – 2 ⅝” × ⅞” | 6.7cm × 2cm
Change Purse – 4 ½” × 3 ½” | 11.5cm × 9cm
Crossbody Bag – 5” × 8” with 50” strap | 13cm × 20cm
- Hand or machine wash on gentle cycle
- Use cold water and mild detergent
- Line dry or machine dry on Low or Air Only
The world moves fast along its conveyor belt.
That's the way it should be.
It's how we keep the lights on and water running, build bridges and cure diseases.
But just for a moment and for the things most important – like the collar around our dog's neck – things should slow down to a human pace.
That's what RUFFLY gear does.
It's not made of nanofibers and manufactured by whirring robots.
It's dog gear made timeless and tough by expert craftspeople.
Craftsman built for it's one true purpose.
To help us share this one extraordinary together.
Only One Purpose
GoLightly Kit
Only One Purpose
“Give fewer f⁕cks.”
Shock value aside, it’s the best self-help advice I’ve ever heard.
The idea is to care less about the wrong things so you have more to give to the right ones.
It’s hard discipline to conserve and target your f⁕cks and made harder because marketing encourages the opposite. Every ad and post pushes another new f⁕ck to give so you’ll throw money at it, whereas rationing them is inconveniently thrifty.
So what does that mean for us at RUFFLY? Why do we think you should care what collar or leash or bandana your dog wears?
The answer is we hope you already do because it’s a dirty job trying to convince someone what to think and believe. I hope that what we make and stand for matches with the fewer f⁕cks you’re already trying to give to make yourself happier.
I hope that you already care about craftsmanship and value when something is built in workshops instead of megafactories. If you don’t, then I’m probably giving a f⁕ck about the wrong thing by trying to convince you one short post at a time.
Seeing your dog wear their saddlery-made Knotted Collar and snooze on their TenderPaw Bedroll needs to matter because it shares your same values. If it doesn’t, then I need to try different hashtags or outsource to megafactories like all the other dog gear brands.
Because the truth is our dogs don’t care. They love us wholeheartedly and just the same either way. That’s part of what makes them so special. It’s why we try to give fewer f⁕cks so we have more to give them.
Outfitting your dog with RUFFLY only matters if it helps you give this very most valuable f⁕ck the best you possibly can.
Because RUFFLY is timelessly and expertly craftsman built for only one purpose:
To help us live extraordinary together.
